MMS • RSS
What is the mixed reality? We have heard about virtual reality and augmented reality. As the name suggests, the mixed reality is something that has features of both augmented and virtual reality. As the number of emerging technologies is increasing rapidly, the new form of reality is here to say us hello!
To know more about mixed reality, let us first learn the basics about virtual reality and augmented reality.
The definition of virtual reality is “near reality”. It is a kind of reality emulation. The human brain works on senses. There are various types of senses. Some of them are voice, sound, smell, touch, sight, etc. Everything a human brain understands and knows is due to sensory information.
Virtual reality is an experience of feeling something as real which is not in reality. Technically speaking, virtual reality is nothing but a three-dimensional system generated environment.This environment can be interacted with by humans.
Developers use different technical devices such as headsets, gloves, etc. to achieve VR. Virtual reality mobile app development is very popular these days.
Mobile apps that are based on virtual reality has been in practice for a long period. It is used to train pilots in simulators or to train car drivers or in mobile games too. Virtual reality got popular initially through mobile games.
Not only games, the virtual reality mobile app development also contributes in the healthcare industry as it is used to develop apps that serve extraordinary features which can be used by doctors and even patients.
As per the report generated by research company Statista, install rate of virtual reality headset will grow to 37 million by the year 2020. The market size of virtual reality hardware and software will reach 19 billion U.S. dollars by the year 2020. Mobile virtual reality users worldwide will reach more than 130 million. E-commerce. Gaming, Healthcare, and Marketing are the industries where virtual reality will be used most.
Augmented reality enhances one’s current perception of reality. Virtual reality requires a user to inhabit a completely virtual environment. Whereas augmented reality uses user’s existing natural environment by just overlaying virtual information on top of it.
The augmented reality mobile app development market focuses on attractive designs in games using Augmented reality. AR adds sound, motion, picture, along with the GPS data to components of the mobile app. These apps have the ability to change the view of reality by augmenting the components.
According to a report generated by Statista, the revenue generated from augmented reality will increase three times as high as that of VR by 2020. As per the same report, it is estimated that 68.9 million units will be released by the year 2022 of augmented reality devices.
By the year 2020, 5.4 million units of smart augmented reality glasses will be shipped. AR is predicted to have 1 billion users by the end of the year 2020. The market for augmented reality in the year 2016 was 2.39 billion USD. It is estimated to reach $61.39 billion USD by the year 2023.
The compound annual growth rate is 55.71% CAGR. Also, the awareness is increasing of augmented reality. The AR gaming market is predicted to reach $284.93 billion by the year 2023. A survey conducted in the USA reflects that 73% of Americans stated they know what augmented reality is. More the awareness, more the sale.
Let us see what is the Mixed reality-
Mixed reality offers the best of both; augmented reality and virtual reality. In mixed reality, real-world objects or persons are integrated into virtual worlds to form new environments and visualizations in which physical as well as digital objects co-exist and also interact in real time.
It is also called Hybrid Reality. There is a good news for mixed reality mobile app developers- Microsoft has now introduced HoloLens emulator for developers. Mobile app developers can easily make applications using these HoloLens.
Are you the CEO of an IT company? Do you want to rank higher in the race of technology? Then start working on mixed reality mobile app development. Big brands such as Intel, Apple, Google, Microsoft are already working on mixed reality to form a different and unique world of their own.
Where can mixed reality be useful?
As we know, VR shows a virtual world with the help of sensors. And AR shows reality in an enhanced perception. Combining these two, there is a lot of scope for mobile app developers. Initially, the mobile apps were used to access data in a centralized way.
Data was made available in a way that can be accessed by mobile phones too. Mixed reality, production department can benefit a lot. Just imagine if a product manufacturing plant manager can see the godown live with mixed reality.
She can even walk through it! Any maintenance or count of products manufactured can be kept track of from the cabin. It can also help marketing department. The company’s marketing department can explain the module in an extraordinary way with mixed reality.
This can be done by bringing 2 MR devices together in an appointment. In the medical industry, this can work extremely efficient. Imagine a doctor at one hospital can literally perform an operation of a patient who is in another hospital.
This can be achieved by mixed reality. MR has the potential to completely change the way people communicate in this world. It will become a part of people’s daily routine.
By the year 2021, the combined market size of augmented reality and virtual reality is predicted to reach 215 billion USD.
Benefits of mixed reality
- Sharing real-world virtual workspace
- Remote experts
- Holograms that can navigate around the room
- People first applications
- Enabling organic platform for interaction
- Simultaneous location and mapping
- Image recognition
- Voice recognition
Mixed reality will be having all the best features from virtual reality and augmented reality. Since it is the combination of two most amazing technology trends, itself has become the latest tech trend in the market. It will help various industries in saving time, money and offer a human interaction feels. The market will see a huge change with mixed reality.